Go-Be Sleeves: Changing The World For The Better

The tray cover market for travelers is heavily influenced by evolving consumer preferences for hygiene and convenience, technological advancements, and sustainability considerations. Companies in this sector can capitalize on these trends by offering innovative, high-quality products that meet regulatory standards and cater to the needs of travelers seeking a safe and comfortable experience. As travel patterns continue to recover and evolve, monitoring consumer behaviour and adapting product offerings accordingly will be key to success in this market.

Go-Be is an eco-friendly, reusable antimicrobial tray sleeve that is as stylish as it is functional and planet-friendly. The idea came to its co-founders Barbara Booth and Cornelia Quinn after they discovered that millions of single-use disinfectant wipes, which are non-biodegradable and contain harsh chemicals, head to landfills every day from travelers wiping down their tray tables. So they set out to create a product that was not only fun and functional but eco-friendly, sustainable and embedded with an antimicrobial technology that is non-toxic and non-irritating. What’s more, Go-Be’s fabric is knitted out of a fiber created from recycled post-consumer plastic, and a portion of each purchase goes to support Ocean Conservancy, an organization committed to resolving the ocean plastic crisis.

As a former CNBC reporter, Barbara’s entrepreneurial spirit had been fueled for years as she told the stories of how some of today’s most dynamic entrepreneurs built their empires and used their success as a force for good. Go-Be has quickly become a catalyst for changing people’s behaviour and educating them on the importance of traveling more ethically and sustainably. Go-Be is now partnering with major airlines, hotels, and other major players in the hospitality industry to promote sustainability in the tourism sector. Barbara and Cornelia’s dream of creating a product that is not only functional but a force for good has come true.

The initial challenges

“The travel gear industry is hugely competitive, and despite the uniqueness of our tray covers—their hygiene benefits, sustainability and eco-friendly design—we were a completely new concept competing for attention and market share against a wide array of travel accessories. There are neck pillows, packing cubes, travel-size toiletries, portable chargers, and eye masks, each vying for the consumer’s interest and wallet. So, one of the greatest challenges lay in convincing travelers that our reusable tray covers are a must-have addition to their travel essentials, especially when our society often prioritizes convenience over what is right for the planet, in this case, single-use disposable wipes, which cause great harm to the environment. Our mission was (and still is) to change that behaviour by inspiring travelers to travel more ethically and choose an eco-friendly option to avoid germs. That was tough and required significant effort. We needed impactful messaging and a lot of it. We started with paid ads to gain some traction. That was costly, so we switched to doing our organic content and flooded the social media platforms to make people aware of our brand and our mission. We didn’t always get it right. We had to do a lot of market research, polls, and social engagement, and learn how to effectively target audiences. We enrolled in mentorship programs to learn, because technology is ever-changing. It didn’t happen overnight, but we finally discovered the messaging that resonates with travelers who share our values and love our brand,” says Barbara.

The journey towards leadership

“What inspired me to lead Go-Be and become a leader in my field was the desire to create meaningful change in the way people travel. I noticed a gap in the market for a sustainable, hygienic, and aesthetically pleasing way to fight the germs on your tray table. After my investigations uncovered the truth about the cleanliness of airplane tray tables and how this could impact health especially those with life-threatening food allergies and autoimmune issues my co-founder Cornelia and I resolved to come up with an environmentally responsible solution. We also wanted to put a little joy back into air travel. Flying, what was once considered glamorous and exciting, is now a hassle, with tight spaces and flight delays the norm. Go-Be tray covers come in stunning designs and make people feel happier in their personal space. The idea of encouraging people to “go be” adventurous, and bold and to lose the fear and enjoy the journey, especially during Covid resonated with me. So, this vision inspired me to take the lead and build a brand that not only meets practical needs but also promotes positivity,” adds Barbara.

Beating the odds

“One significant challenge we faced early on was figuring out how to regain our footing after draining most of our resources on expensive marketing campaigns out of the gate instead of starting off scrappy to test the waters. In hindsight we should have focused more on driving sales and proving our concept before committing such a large budget to marketing efforts. This situation forced us to pivot quickly. We shifted our focus from extensive paid media campaigns to more DIY strategies, such as consistently producing engaging content via posts, videos, and blogs that resonate with our audience and interacting with our followers to authentically generate buzz about our brand without incurring high costs.
It was a scramble, but our efforts paid off: We were able to attract and retain enough customers through authentic social media marketing to generate the necessary revenue to stabilize our finances and regain our footing. This taught us that effective marketing does not always require a large budget. Organic social media marketing, when done right, can be just as powerful in driving customer engagement and sales,” says Barbara.

The evergreen qualities of a leader

“I believe the ability to adapt and pivot to changing circumstances is crucial. Things are not always going to go according to plan. Many times, they are not. So, you need to have the capacity to bounce back from setbacks and stay determined to move forward.

I also believe you need to have a clear and compelling vision so you can guide your team. But at the same time be open to your team’s ideas. Otherwise, innovation will stall. Encourage creativity and embrace new ideas. Promoting teamwork and valuing diverse perspectives enhances innovation.

You also need to be able to make informed decisions. There is so much noise out there about the “right way” to send messaging on social media, or the “right way” to send email campaigns and so forth. You need to stay ahead of the curve and know what is going on in your marketplace. Know what the trends are. What your audience wants. You must commit to continually learning so your business stays relevant.

Most of all, though, you need to base your business on transparency and integrity so you can build trust and credibility within the organization, with external partners, and with your customers.”

The future roadmap

“At Go-Be, our vision extends far beyond creating tray covers for travel. We aim to be the company that creates high-quality covers in stunning designs for anything you need. While some of our future inventions are under wraps, I can assure you that they will always align with our mission to promote sustainability and minimize ecological impact. We will continue to keep our customers informed about our processes, materials, and the impact of our products, fostering trust and loyalty, and our branding will always reflect positivity and inspiration. We believe in encouraging our customers to ‘Go Be’ adventurous, bold, and environmentally conscious. This ethos will be woven into every aspect of our marketing and communication efforts in the future. We will also continue to strengthen our collaborations with like-minded organizations, influencers, and communities to amplify our impact and reach so we can continue to drive positive change and support sustainable practices globally,” concluded Barbara.

C5i: Driving Business Impact With The Ideal Combination Of Human Expertise And AI

AI is revolutionizing the world across various domains and industries, bringing about significant advancements and transformative changes. AI technologies, particularly machine learning and robotic process automation (RPA), are automating repetitive tasks and processes across industries. This not only increases efficiency but also reduces costs and improves accuracy. AI enables highly personalized experiences for consumers in sectors such as retail, entertainment, and digital marketing. By analyzing vast amounts of data, AI algorithms can tailor recommendations, content, and services to individual preferences and behaviors.

In today’s dynamic business landscape, volatility has become the norm, characterized by shifting customer preferences, competitive dynamics, and environmental factors. “At C5i, we empower our clients to navigate this complexity and thrive by transforming their decision-making processes. Utilizing cutting-edge AI, data science, and analytical methodologies, we harness the power of advanced data technologies to deliver bespoke solutions for our clients. Our approach combines state-of-the-art technology with best-in-class talent to address complex business challenges effectively. At the core of our approach is to have “human in the loop,” ensuring that we combine the human perspective and knowledge of our teams and client teams with the power of AI and machine learning to drive insights that are trustworthy and drive adoption,” says Jasmeet Sraw, Sr. Growth Partner, C5i.

Enhanced Customer Service

“Analytics and AI solutions provider focuses on Enterprise AI, Industry 5.0 & Supply Chain, Marketing Analytics, Consumer & Market Insights, Customer Analytics & Digital Analytics. Our paramount objective is to drive business impact swiftly and expansively, fostering enduring partnerships along the way. This objective is made possible through our comprehensive solution set, which integrates multi-functional teams and a robust suite of products, solutions, and accelerators tailored for various horizontal and industry-specific use cases. At C5i, our teams synergize the insights of our consultants and industry experts with the technical expertise of data scientists, data engineers, business analysts, and visualization specialists. Furthermore, we continually enhance our capabilities through dedicated research and development efforts conducted in our AI labs. Central to our ethos is a client-first approach, underpinned by a culture of relentless innovation and commitment to driving adoption. By prioritizing the needs of our clients and embracing innovation, we ensure that we remain at the forefront of delivering transformative solutions in a rapidly evolving business landscape,” adds Jasmeet.

The differentiating factor

“At the core of our approach is to have “human in the loop,” ensuring that we combine the human perspective and knowledge of our teams and client teams with the power of AI and machine learning to drive insights that are trustworthy and drive adoption. C5i AI Labs serves as a dedicated Research and Development center housing a team of 50+ researchers. Our team comprises generative AI (GenAI) experts, AI scientists, machine learning engineers, and analysts, collectively focused on a wide array of cutting-edge technologies. These include natural language generation and processing, GenAI technologies, econometric and statistical modeling, visual storytelling methods, cloud data engineering, and others. Collaborating closely with our business teams, C5i AI Labs harnesses open-source innovations, partnerships with leading technology companies, and collaborations with academic institutions to develop applied technologies that address specific business use cases and pain points for our clients.”

The clientele

“Our powerful suite of 400 accelerators and four products equips our clients with rapidly deployable solutions that can seamlessly be integrated into their operational environment, enabling them to achieve immediate impact and industrialize AI & analytics into their processes. Our clientele includes Banking and Financial Services, Consumer Goods & Services, Life Sciences, Research & Consulting Firms, Retail, Technology, Telecom, and Media to name a few.

The work culture

“We place great emphasis on cultivating a positive impact on the lives of our employees. We enhance their capabilities through comprehensive training, access to cutting-edge technology, and ample growth opportunities, ensuring they are equipped to compete on a global scale and deliver exceptional results. Our workplace culture is one of collaboration, built on a foundation of trust and respect for diversity. Beyond our business endeavors, we are driven by a desire to contribute positively to the world around us. Through our corporate social responsibility initiatives and community engagements, we strive to make a meaningful difference. We empower deserving and underprivileged children and youth through sponsorship, mentorship, and support, enabling them to realize their full potential and serve as catalysts for positive change within their communities.”

Future roadmap

“Beyond our business endeavors, we are driven by a desire to contribute positively to the world around us. Through our corporate social responsibility initiatives and community engagements, we strive to make a meaningful difference. We empower deserving and underprivileged children and youth through sponsorship, mentorship, and support, enabling them to realize their full potential and serve as catalysts for positive change within their communities. We also plan to work on IP-based solutions driving speed to value, High-quality data and technology partnerships, Business value-driven consulting and solution approach, and Continuous applied AI innovation at C5i’s AI Labs – focus on reliable, responsible AI,” concluded Jasmeet.

The Leaders Perspective: Playing A crucial Role In The Success And Growth Of Organizations Across Various Industries

Business consulting and services play a crucial role in the success and growth of organizations across various industries. The importance of business consulting and services is evident in their ability to enhance organizational performance, drive strategic initiatives, and provide critical expertise and support. By leveraging the knowledge and experience of consultants, businesses can achieve sustainable growth, efficiency, and competitive advantage.

The Leader’s Perspective was established to bring the best of two gifts together. In my 20 years of organizational leadership, I was creating the most value when I was either contributing strategic thinking and facilitation or coaching others for leadership. I was not the best at the other business mechanics of running a nonprofit (like fundraising or finance). But I was effective at casting vision, framing priorities, and coaching others. Ultimately, I wanted to place myself where I could have the greatest impact, and I have found since the 8 years since we launched TLP that this is the sweet spot,” says Dr. Patrick Jinks, President, The Leader`s Perspective.

The man behind the scene

As an award-winning professional photographer, Dr. Patrick Jinks knows the value of viewing challenges through the right lenses to achieve success. After a successful 22-year career in organizational leadership, Patrick changed lenses to serve leaders from another perspective. Today, he coaches and trains leaders in both the social and corporate sectors. Patrick is a multi-best-selling author and member of the National Association of Experts, Writers, and Speakers.

With a Ph.D. in Organizational Leadership, Patrick regularly contributes to Forbes.com as a member of the Forbes Coaches Council. He is a Board-Certified Coach, certified adjunct coach and trainer with Leadership Systems, Inc., and certified Influencer trainer with VitalSmarts. He is also certified as an Academy of Choice coach. He is a teaching supporter of the Right Question Institute and holds a Harvard Business School Certificate in using the Question Formulation Technique (QFT).

Patrick has been featured as a GameChanger and a Master of Success in USA Today and The Wall Street Journal respectively, for his fresh take on nonprofit strategy and leadership through The Strategic Coaching Continuum. He was recognized as one of the Top 10 Most Influential People in Leadership Coaching by CIO Views Magazine, and as the “Most Successful Leadership Coach to Watch in 2024” by Enterprise Wired Magazine. His speaking stages range from The Citadel to Universal Studios, and from TEDx to The United Nations. Patrick’s globally-acclaimed podcast, The Leadership Window is a Feedspot Top-10 podcast for social sector leadership.

Mission and Vision

“At TLP, we start with purpose before mission. We first answer the ‘why’ question. We are here because of four realities in the social sector:

  1. Leading change is complex.
  2. Progress in the sector takes longer than it should.
  3. Scarcity is a prevailing mindset.
  4. Leadership can be a lonely place.

Our vision (also part of our why) is the opposite of the above. We want faster, more resourced, more agile, and more effective leaders and organizations that have clarity, simplicity, and alignment in all their work.

With that purpose in mind, our mission (our charge) is to help organizational leaders and their teams achieve meaningful action on their committed, aligned mission objectives, and we do it by providing leaders with access to world-class leadership, strategy, and culture coaching.”

Client-Centric Service

“We take a coaching approach to everything we do, but in the traditional sense that we know organizations are familiar with, we provide strategic planning, employee engagement measurement and training, organizational culture mapping, and leadership coaching for both teams and individuals.”

The differentiating factor

“We are a coaching company BEFORE we are a consulting company. I often tell my clients that the value we create with them comes not from answering their questions but from questioning their answers. We bring a powerful inquiry stance that draws out and elevates our clients’ best thinking toward their own goals, solutions, and dreams.

I bring a blend of natural talent, deep training, and organizational experience to the coaching table. My gifts include deep listening, synthesizing, challenging, and framing. My training includes an MBA and a PhD in organizational leadership, as well as numerous coaching certifications, including board certification from the Centre for Credentialing and Education (CCE). My experience spans over two decades of organizational executive leadership experience and success.”

Our clientele

“Most of TLP’s clients are in the social sector since that is where my experience and knowledge lie. I can relate to the nuanced challenges nonprofit leaders face. However, I have coached leaders from Fortune 500 Companies, government agencies, and philanthropic foundations. The leaders I gain the most fulfillment from coaching are those who are constantly striving for what’s next in their leadership effectiveness. They are passionate about their missions and dedicated to continually learning and growing.”

Future roadmap

“In the spirit we encourage our clients to embrace, we are always looking ahead to what will constitute the ‘next level’ for TLP. The next couple of years are shaping up to be very significant for growth. We will be adding certified, adjunct coaches to the team as we move more into the coaching training space. We currently deliver a 30-hour, online, on-demand training for leadership coaches, that the CCE has approved as eligible training hours toward board certification. We are also in the middle of a major project involving international corporate coaching training design,” concluded, Dr. Patrick Jinks.

Why Has Something As Simple As Eating Become So Complex?

In modern times, we are beginning to rely on drugs to curb our appetites. But what has happened to our innate ability to regulate eating? Consider an infant: An infant instinctively knows when to start eating by feeling hungry—a natural cue that guides their nourishment.  This intrinsic mechanism guided us from birth, ensuring we ate when necessary. While eating, our taste buds—numbering over 10,000—helped us discern flavors and determine what was suitable for us. This intricate system reflects the body’s inherent wisdom, finely tuned to balance our needs and preferences.  And guess what? We were also given a signal to stop eating once our hunger had simply gone away—not when we felt full, but when we reached a neutral state. This sensation of “nothingness” means we’ve addressed our hunger and achieved a natural balance without any discomfort or pressure against the stomach. Unfortunately, external influences have led us to ignore these cues, pushing us to eat beyond the point where hunger is satisfied. By overlooking this subtle internal message, we lose touch with our natural eating boundaries and the body’s ability to guide us through a balanced, intuitive approach to eating. 

Choosing foods that feel good to you is crucial beyond satisfying hunger. Why? Because your choices reflect your identity, and selecting foods that resonate with you allows you to truly feel their effects. External judgments often cloud this intuitive process. Consider the conflicting research: shrimp is touted for health benefits, yet it may trigger reactions in some individuals. Is shrimp healthy for you if it causes a reaction? You are the ultimate authority on what foods are beneficial for your unique body. Research may offer insights based on statistical averages, but individual responses vary widely. We each possess a distinct set of taste buds and bodily responses—this is the wisdom of the body. Therefore, it’s essential to base your food choices on how they make YOU feel.

In addition to shaping our identity, it’s essential to take ownership of both the start and stop of our eating decisions. If we feel we shouldn’t eat a certain food but give in, how can we effectively control when to stop? Consider this scenario: You’ve made a decision to avoid chocolate. Then one day, you indulge and find it hard to stop. You might rationalize by saying, “I might as well keep eating and start fresh later,” or feel like you’ve failed altogether. However, if you own the decision to start, there’s no need to justify continuing beyond your boundaries or to feel like you’ve failed. This mindset is crucial in understanding and maintaining your eating boundaries. We must assert control over both starting and stopping with each food choice, not driven by failure but by how each food makes us feel when we decide to indulge or refrain.

However, once we lose touch with our natural hunger cues and disrupt our eating patterns, returning to a balanced state can be challenging. Often, we start using food as a tool to quickly fix unpleasant emotions, kick-start activity, or seek additional pleasure. The issue is that eating does momentarily provide these benefits—it can make us feel better instantly, the act of chewing can prompt us to move, and it can create a fleeting sense of connection with ourselves. Yet, we are meant to use our own thoughts and actions, not food, as tools for managing our emotions and motivating our decisions. True connection and progress come from engaging with our feelings and taking deliberate steps forward, rather than relying on eating to fulfill these roles.

Once we begin using eating as a coping mechanism, it can become more influential than our own thoughts and actions. Have you ever experienced deciding not to eat, only to find yourself at the refrigerator shortly after? Or have you promised yourself not to overeat, only to break that promise? When eating is used inappropriately, it takes effort to understand the purpose behind using food to achieve what we sought in that moment.

It’s not as simple as deciding not to eat when not hungry; putting our use of eating back in order requires effort. To achieve this, it’s crucial to understand the role of taste and its connection to pleasure. Among our five senses—taste, sound, touch, sight, and smell—taste has distinct boundaries. Its intended purpose is to be utilized only when hunger signals it. The other four senses offer unlimited tools to help us manage emotions, take breaks when needed, or enhance our enjoyment of life.

Here’s a practical example of what to do when the urge to eat strikes, even when hunger isn’t present: A client of mine realized he felt a compelling desire to eat at 2 PM every afternoon, despite not being hungry. I posed a simple question: “Imagine, just for a moment, that eating didn’t exist. What would you do?” His initial confusion led to a realization about how eating had overshadowed his creative thoughts. Together, we brainstormed alternative activities—walking down the hall, looking out the window, listening to music—and his list grew. This approach helps break the automatic urge to eat and encourages reconnecting with personal thoughts and actions, gradually restoring a balanced relationship with food.

About the Author

Shirley Billigmeier- Author and Consultant

Company Name-  Innergetics

For more than 50 years, Shirley has been a coach, teacher, author, speaker, and body image specialist helping women, men, teens, and children resolve their issues with food and eating. She earned her Bachelor of Science and Master of Arts degrees from the University of Minnesota in 1971 and 1975, respectfully.  The author of Inner Eating (Thomas Nelson 1991), she created Innergetics in 1994. Shirley has continued to refine the Innergetics process to make it a much more comprehensive, holistic solution than mindful eating alone. Innergetics offers tools that allow you to take a conscious, structured approach, so that you have more control over when you start and stop eating. Every baby is born knowing how to do this; Innergetics helps us recover that knowledge. Clients who adhere to this simple process not only lose weight but keep it off permanently. And they do it from a sense of abundance and respect for the body, rather than through deprivation and willpower. Innergetics will help you regain the true joy of eating. It will teach you how to tune in to your body and feed it what it needs, each and every time you eat. Shirley’s program is all about choice and respect; she will never tell you what to eat or when (that’s completely up to you). If you wait until you are hungry, you can eat whatever you want! Just this past year she developed an online course to teach the Innergetics Process to a wider audience.   To learn more about Shirley and her process, please visit www.innergetics.com    

Quote: “The appearance of the body is a visual, an interpretation of our brain. It is not a sensation felt internally, like hunger. Innergetics has proven that honoring the gut’s simple hunger and taste messages will result in a slender body that is balanced overall. In contrast, a narrow focus on the size of the body will only result in continuous struggle and frustration; intellectualizing about food actually blocks information that our body sends about hunger, satisfaction, and other needs and feelings. In essence, work is created where there is meant to be no work. Eating is natural, is pleasurable, gives energy, and was never meant to interfere with our creative minds.”

The Space Safe: Real Security Driven By Technological Innovations And Changing Consumer Demands

It’s no secret that the security camera and advanced security app market have been evolving rapidly, driven by technological innovations, and changing consumer demands. The integration of AI, IoT, and mobile technologies is enhancing the capabilities and usability of security systems. Companies that can balance advanced features with user-friendly interfaces and robust privacy protections are likely to succeed in this competitive landscape. The current market landscape for security cameras and advanced security apps is characterized by rapid technological advancements, increased demand for smart home security solutions, and evolving consumer preferences. AI and machine learning are transforming security cameras by enabling advanced features like facial recognition, object detection, and behavioral analytics. There’s no surprise that the safe industry would be the next to come around.

“My inspiration for creating SPACE and The Space Safe struck during a late-night conversation with a friend who had recently experienced a bad home burglary. As we discussed the details of what had happened, I was moved by my friend’s experience. After our conversation, I began to research more about safes and found that many of the safes currently being sold were just outdated, had significant security limitations, such as poor-quality metal and easily breakable designs, and just a lack of innovation. It became clear that the industry was overdue for a complete upgrade.”

Combining his passion for technology with a desire to enhance security, he envisioned a safe that offered true protection for valuables. He wanted to take it a step further by providing real-time monitoring. Recognizing that burglaries often occur when people are not home, he aimed to develop a new way to monitor safes remotely. His safes feature advanced tamper detection and cameras, making them the most advanced safes ever created. Motivated by the need for smarter security solutions, Oscar set out to design The Space Safe, integrating high-quality materials, biometric access, remote control features, and a sleek design to offer peace of mind in an increasingly digital world. “SPACE offers real peace of mind with several models, each designed with its own unique set of features to meet different security needs,” says Oscar Hedaya, Founder.

The initial challenge

“During the inception of The Space Safe, I faced many challenges because, unlike most products, this product was created from the ground up and contained technology that was never used before in this industry and in this manner. Therefore, we were required to use several different disciplinary teams, including electrical engineers, mechanical engineers, and software developers. We had to create customized PCBA (Printed Circuit Board Assembly) boards and code them to interact with every unique piece of technology we were connecting to the safe. Due to the use of a touchscreen interface, we had to create a custom safe operating system for the software and design its own UI. Because of the custom software and hardware for the electronics, there was extensive software development, coding, and designing for both the safe software and the mobile app.”

Our Services

“At SPACE, we offer a comprehensive suite of services designed to enhance security and provide peace of mind for our customers. Our primary focus is on the design and development of advanced security products, particularly our state-of-the-art smart safes. These safes integrate the latest technology to provide unparalleled protection, ensuring that our customers’ valuables are always secure. By continuously enhancing features and security measures, including custom software development and tailored security solutions, we ensure that our safes remain up-to-date with the latest advancements in security technology, providing ongoing peace of mind with state of the art product for our customers.

One of our key offerings is custom software development. We understand that each customer has unique security needs, which is why our team works closely with major clients to create tailored security solutions. This involves developing unique features and writing software to ensure seamless integration and optimal performance of our safes. Our focus on customization ensures that our products meet the specific requirements of each client, whether large or small, providing them with a robust and reliable security solution.

In addition to our product design and customization services, we offer a subscription service that significantly enhances the functionality of our smart safes. While live streaming from the safe’s cameras is available for free at any time, our subscription service provides additional benefits. Subscribers can access historical video footage, allowing them to go back in time and review past events. This feature is particularly useful for monitoring and investigating incidents that may have occurred when the live stream was not being actively monitored.

By offering these comprehensive services, SPACE is committed to providing the highest level of security and support to our customers. Our dedication to innovation and customization ensures that we meet the evolving needs of a digital world, delivering products and services that provide unparalleled protection and peace of mind.”

Our clientele

“Our customers love us! We are the answer they’ve always been looking for. We provide an extremely secure product that solves many issues they’ve had with other products. Best of all, we give them a constant connection to their valuables with our mobile app. At SPACE, we serve a diverse range of clients, including individuals and families who use our safes to protect valuables and documents. Businesses in the retail, hospitality, and healthcare sectors rely on our safes to secure cash and sensitive information. Additionally, we cater to short-term rentals and hotels by providing secure storage for guests with remote management, as well as educational institutions such as schools and universities, securing sensitive information and equipment. By catering to various sectors, SPACE demonstrates the versatility and reliability of our products.”

Future Roadmap

“At SPACE, our future roadmap focuses on continuous innovation and expanding our reach. We plan to continue to create never seen unique products by incorporating the latest technologies in all of our products, aiming to make our customers’ lives easier. We want everyone to feel safe, and we plan to give everyone in the world the ability to own our products. Expanding globally, we aim to establish a presence in new international markets through strategic partnerships and distribution networks. We will continue investing in research and development to explore new technologies and innovations. Additionally, we plan to engage more with our community through educational programs, partnerships, and participation in industry events. By focusing on these areas, SPACE aims to solidify its position as a leader in the security industry and continue providing innovative, reliable, and user-friendly security solutions to our customers,” concluded Oscar Hedaya.

Women In Business: Debbie Flevotomou Architects

Debbie Flevotomou’s journey in business and architecture is a testament to innovation, resilience, and the power of dreams. From the outset of her studies, Debbie’s unconventional ideas often faced skepticism. However, she refused to conform, persisting in her vision. “My dreams were deemed too audacious, my aspirations too grandiose,” she recalls, yet she forged ahead undeterred. Her perseverance led her to a prestigious role at Fosters+Partners, contributing to landmark projects like Kuwait International Airport and Masdar City in Abu Dhabi with an astonishing budget of £22 billion.

Despite these achievements, Debbie sought greater independence, founding Debbie Flevotomou Architects and with that the THINK NATURE movement. Her firm stands as a beacon of innovation, blending advanced technologies and sustainable practices. Debbie’s groundbreaking work, such as “The Great Reef,” a civic building and masterpiece in kinetic architecture, exemplifies her commitment to merging functionality with environmental mindfulness and will be a pioneering building in Saudi Arabia. Another one of her great achievements is securing five mega five-star hotel projects as well as a 2.2 km-long seafront masterplan in Tripoli, Libya.

Unfortunately, due to internal political conflicts, these projects were halted and remain indefinitely on hold. However, this setback didn’t deter Debbie. It serves as another example of her resilience and ability to persevere even in challenging circumstances. Her message to aspiring architects and businesswomen is clear: “Ignore the naysayers. Your potential knows no bounds. “Looking forward, Debbie is optimistic about the future of architecture, particularly the potential of AI and sustainable parametric design.

Biophilia, the innate human connection to nature, will be at the heart of all her designs. “By seamlessly integrating natural elements into our urban landscapes, we can create spaces that inspire, rejuvenate, and connect us to the world around us. Nature’s imagination and structure are so much greater than anyone could ever think of, so THINK NATURE. Her journey is a powerful reminder that with values and vision, dreams can become reality.

In her experience and observation, women leaders bring a distinctive strength to business leadership: the innate ability to cultivate win-win situations. Women often excel in creating collaborative environments where every individual’s input is valued and respected. Their emphasis on effective communication and empathy enables them to understand diverse perspectives and navigate challenges with a focus on finding mutually beneficial solutions. Debbie firmly believes that this inclusive leadership style not only fosters a positive work culture but also drives innovation and sustainable growth within organizations. Ultimately, by prioritizing win-win outcomes, women leaders like Debbie inspire trust, nurture stronger teams, and propel success in the dynamic landscape of modern business.

In promoting diversity and inclusion within her company and industry, Debbie Flevotomou prioritizes embracing individuals from diverse backgrounds and professions. She fosters an environment where open dialogue and collaboration are encouraged, recognizing that diverse perspectives drive innovation. Debbie ensures equal opportunities for career advancement and advocates for greater representation of underrepresented groups in leadership roles. Her commitment to diversity and inclusion enriches workplace culture and drives success in her company and the broader architecture industry.

For women aspiring to succeed in business, Debbie Flevotomou offers two key pieces of advice: resilience and dreaming big. She emphasizes the importance of bouncing back from setbacks and viewing challenges as opportunities for growth. Additionally, Debbie encourages women to think boldly and pursue ambitious goals, believing that success often comes from daring to dream beyond conventional boundaries. With resilience and big dreams, women can carve their path to success in the business world. “To those filled with doubt and uncertainty, I offer this assurance: You possess the power to shape your destiny. Believe in yourself, even when others doubt you. Surround yourself with individuals who uplift and inspire you and dream big. For in our collective pursuit of greatness, lies the promise of a brighter tomorrow.

Debbie Flevotomou is fueled by an unyielding passion to reshape the world of architecture. What drives her? It’s the thrill of breaking boundaries and sparking change. This has also led her to found the London Ballet Theatre, a ballet company producing cross-art performances and reshaping the world of ballet by its inclusivity and democratic structure. Starting with only six dancers, the company has now grown to over forty dancers and creates shows regularly. With each project, she sees an opportunity to redefine norms, incorporate cutting-edge technologies, and champion sustainability. Debbie’s not just building structures; she’s crafting experiences that inspire and transform. As a trailblazer, she feels a responsibility to pave the way for future (female) architects, leaving behind a legacy of innovation and impact. For Debbie, the journey is as exciting as the destination, and she’s determined to make her mark on the world of architecture in a way that’s both unforgettable and transformative.